For retailers, shopping is the art of
persuasion. Though there are many factors that influence how and what consumers
buy. However, a great deal is decided by visual cues, the strongest and most
persuasive being color. When marketing new products it is crucial to consider
that consumers place visual appearance and color above other factors such as
sound, smell and texture. To learn more about color psychology and how it
influences purchases, see our latest infographic.
This comment has been removed by the author.
ReplyDelete